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Deliverability Damage Control: Tips for Issue Mitigation | Email...
Host: Lauren Meyer, VP of Industry Relations & Compliance at Kickbox Guest: Tamara Bond, Delivery Operations Manager at dotdigital Meet Tamara Bond Tamara is dotdigital’s Delivery Operations...
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Email Security Advice to Combat Attacks
A compromise is beneficial when two parties are coming to the table to negotiate something they are at odds with. However, be it at work or at home, a compromised account favors only one party and the...
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Finding Flexibility in Deliverability
Picking out a pair of shoes shouldn’t be difficult, but sometimes it is. Why? Because there are tons of options. And not every shoe works for every occasion. Choosing a deliverability strategy can feel...
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Kickbox Upgrade: Deliverability Tools Now Available to All Users
Kickbox just got a major upgrade! Starting today, all new and existing Kickbox accounts include access to our full suite of deliverability monitoring tools. In addition to email verification, you now...
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Technologies for Email Deliverability
Strong deliverability is the culmination of delivery (getting your email accepted) and inboxing (“See ya never, Spam Folder!”). Often what is presented to marketers as the “10 Things to Ensure You Get...
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Holiday Deliverability with Apple’s Mail Privacy Protection: What You Need to...
If you live in America or visited during October, did you ever get an urge to scream, “Why are Christmas decorations up when Halloween hasn’t even happened?!” Hopefully, some of you are nodding, so I’m...
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8 Deliverability Tips: Jingle Your Way to the Inbox
“Attention all marketers! It’s that magical time of the year again where wallets loosen, email volumes skyrocket, dollars are on the line, and we all get a little jolly!” (crackles over mic) The...
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Can I Share My Sending Domain?
Thinking about email in its simplest form, you have where it’s from, where it’s going, and how it looks. How the email is displayed is very visually friendly. HTML is converted into images and...
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Shared IPs vs Dedicated IPs: Choosing a Winning IP Strategy
🤜 It’s the battle of the Shared IP versus the Dedicated IP! 🤛 Which setup will prevail? Find out what factors into IP strategy, the benefits and downfalls of shared and dedicated IPs, and how to choose...
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Understanding DMARC Authentication
Email Authentication Series Part 1: Why Email Authentication Matters to Your Email Program Part 2: Understanding SPF Authentication Part 3: Understanding DKIM Authentication > Part 4: Understanding...
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The Evolution of Spam Filters
How did we get to where we are today, in this wonderful world of deliverability? How did Internet Service Providers and mailbox providers (ISPs and MBPs) evolve their spam filtering decisions over the...
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Understanding BIMI
Email Authentication Series Part 1: Why Email Authentication Matters to Your Email Program Part 2: Understanding SPF Authentication Part 3: Understanding DKIM Authentication Part 4: Understanding DMARC...
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Busting Gmail Deliverability Myths
Gmail dominates with over 1.5 billion active users. Whether you are a small or large business or focus on B2B or B2C, Gmail impacts nearly every marketer's email program. Gmail not only hosts consumer...
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The Microsoft Conundrum – Part 1
The Microsoft Conundrum - 2 Part Series > Part 1: Domain Reputation and Email Authentication: More than a best practice Part 2: Other Important Tidbits about Sending to Microsoft: 6 factors that can...
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5 Reasons Why You Need List-Unsubscribe in Your Email Life
Often unseen, unless you are one of the dorky #emailgeeks out there, are wonderful little things called email headers. These are a part of every email message you deal with, but are tucked away in...
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Blocklisted by Spamhaus? Here’s what to do.
Spamhaus publishes the most widely used anti-spam blocklists (previously blacklists, sometimes called DNSBLs) in the world. Spamhaus goes way back -- since 1998, they’ve been tracking bad actors...
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Are Surveys Transactional Emails?
During a conversation I had with a client, they mentioned that their post-purchased surveys are really important to their business. Up to this point, they’ve been mailing them as if they were the...
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The Spamhaus Informational Listing Spree
Oh my! Spamhaus went on a listing spree! But why? Three words. Verbatim. From Spamhaus. “Poor. Sending. Practices.” It seems so simple that this is the answer, but it is. So what are poor sending...
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Seedlist testing: What’s the value?
Seedlist testing: What is it, how does it work, and what's the value? These are common questions that I get asked here at Kickbox, in my role as product manager for our Deliverability Suite of tools....
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ICYMI: Get BIMI With It Webinar
In June 2022, we held a Kickbox Live session where Jennifer Nespola Lantz and I explained what a BIMI logo is, discussed the current state of BIMI logo support among mailbox providers, and shared our...
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